A clear direction
Clear priorities, roles and targets help the team know where to focus—and why.
SALES CONSULTING · INTERIM MANAGEMENT
I help businesses build sales networks, enter the Italian market and turn around sales teams. With a clear method, hands-on leadership and a focus on results.
I currently serve as Associate Director Sales and lead a New Business sales team. I also hold special power of attorney for Geotab’s Italian branch, a global leader in telematics.

A sales plan works when people understand it, processes can support it and progress is visible in the numbers. I get into the detail: I look at how the team works, identify bottlenecks and work with the business to build a practical plan.
I can support a business looking to grow its presence in Italy, or take on temporary operational responsibility to lead a sales network or sales function.
Let’s talk about your businessClear priorities, roles and targets help the team know where to focus—and why.
Pipelines, KPIs and sales routines that support better decisions and action.
Listening, accountability and coaching to turn potential into performance.
Experience leading sales and teams across B2B, SaaS and international markets.

TEAM ACHIEVEMENT. INDIVIDUAL RECOGNITION.
The Diamond Club recognises the top 1% of managers worldwide. In 2024, at Verizon Business—a company within a group of more than 10,000 employees—I received the award and ranked first in EMEA among hundreds of managers and dozens of award recipients.
KEY AWARDS AND RECOGNITION



The percentages show the results achieved against quota.
Additional recognition: Fleetmatics Century Club — Best EMEA Performer · Visirun’s top sales performer in Italy for three consecutive years.

A PROJECT IN DEVELOPMENT
Field training · Sales methodology · Agentic AI
Sales Orchestra brings together marketing, sales training, sales management and agentic SaaS to give managers and sales reps greater clarity, continuity and day-to-day support. Three workspaces in one product.
A new idea, born from hands-on experience. More details coming soon.
Let’s talk about Sales OrchestraFABIO SETTE / FERRARA, ITALY
My career brings together two perspectives: I have spent 20 years in B2B sales and, since 2018, have led sales teams through the company’s transition from Verizon Connect to Geotab. I also bring entrepreneurial experience: I launched BizWork and joined SparkEVO as a Business Angel, contributing to the project’s growth.
That experience shapes how I work: I connect strategy, market insight, people and execution. I believe in approachable, accountable leadership—close to the team, ambitious about targets and able to turn complexity into action.
BUILDING A SALES NETWORK? TURNING A TEAM AROUND?